About me
I'm Haroun, a fractional growth engineer who builds what I sell
I plan growth and build the systems that produce and measure it. You get marketing strategy and working software from the same person, so nothing gets lost between the plan and the build.
Book a 20-minute call
Companies I have run campaigns and built systems for
International companies: campaigns I led through XpandEast.
My story
I studied Information Systems at Taibah University, and I work in marketing. I also build the software behind it: a reporting platform, a review reply engine, and CRM and learning platforms that run in production today.
Through XpandEast I led international B2B campaigns for technology companies entering markets in APAC and Europe, from list building and AI-assisted personalization to reply handling and meetings with senior leaders.
I also work with businesses in health, restaurants, training and the nonprofit sector, where I build the marketing systems and run the campaigns myself.
I'm based in Saudi Arabia and work with teams in the US, Europe and APAC. You can book a call with me 9am to 5pm ET, Monday to Friday.
- 49%Reply rate
49% Reply rate
From the case study "Cybersecurity market entry in Australia" (Protos Labs). A campaign Haroun led through XpandEast.
See the details - 90+Qualified meetings
90+ Qualified meetings
From the case study "APAC expansion pipeline" (Soliton Systems). A campaign Haroun led through XpandEast.
See the details - 21,575Google reviews under management
21,575 Google reviews under management
From the case study "Reporting and reputation platform for a restaurant group" (Reef Al-Arab Restaurants).
See the details - 40%Organic visibility growth in 6 months
40% Organic visibility growth in 6 months
SEO specialist at XpandEast, April to October 2024. The role is listed on Haroun's LinkedIn profile.
See the details
Every number links to the project behind it. Client names appear only with their written approval.
Experience
Roles and results
SEO specialist, XpandEast
April to October 2024
Organic visibility up 40% in 6 months
GTM strategist, XpandEast
2024 to 2026
Conversion accuracy up 25% through HubSpot
Business development in Europe, pilot project, Xpandflow
January to October 2025
AI-automated sales channels
Markets I have worked in: Malaysia, Singapore, Indonesia, Australia, Germany.
Credentials
Certifications and education
- HubSpot AcademyContent Marketing
- GoogleAdvanced Data Analytics
- GoogleDigital Marketing and E-commerce
- GoogleData Analytics
- GoogleBusiness Intelligence
- Taibah UniversityBSc Information Systems, 2023
Toolkit
- Ads and content
- Metricool, Canva, Google Ads, Snapchat Ads, TikTok Ads, Meta Ads
- Data
- Excel, Salesforce, HubSpot, Looker Studio, GA4
- Build
- Python, Vercel, PostgreSQL, TypeScript, Next.js
- Automation and AI
- Claude, Zapier, n8n
Work with me
Book 20 minutes with me. We review your pipeline together and you leave with three actions.
- You own every domain, list and dataset
- Fixed scope and published prices
- A weekly update from the first week
- A reply within one business day